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Best-selling author and fitness industry specialist Thomas Plummer presents this amazing, no-nonsense resource on starting and opening a successful fitness business. In this concentrated, easy-to-use book, Thom directs you through every stage of opening a successful fitness business.
Chapters include:
- Conceptualizing your new business
- Finding a home and proper site
- Understand leasing
- Developing a business plan
- Building a strong receivable base
- Staffing, sales and marketing
- Presales
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